PI Consulting News
Improve profitabilty, reduce the high cost of customer churn
Posted: 01 Sep 2007
Customer satisfaction matters, how do we improve it?
As satisfied customers spend more, say positive things about the supplier and demonstrate higher levels of loyalty there is a tacit belief in a correlation between customer satisfaction and business growth. The well established research by Reichheld and Sasser1 provides further insight into the relationship between customer loyalty and profitability.
BBC Business News
House prices 'fall 10.5% in year'
UK house prices are down 10.5% on a year ago, the first annual double-digit fall since 1990, the Nationwide says.
British workers 'fear job losses'
More than one in 10 British workers fear they will lose their job in the next year because of the economy, the TUC says.
Diageo expects 'challenges' ahead
Diageo, owner of Guinness and Johnnie Walker, says it faces a "challenging" market after seeing little change in annual profits.
